The Art of Business Wars. Battle-Tested Lessons for Leaders and Entrepreneurs from History's Greatest Rivalries
Description
Based on the chart-topping BUSINESS WARS podcast, here are the stories and lessons from history's greatest business rivalries - retold as you've never heard them before. Some of the companies here have been featured on the podcast, many are entirely new, and ALL of the material presents a fresh perspective, with each chapter thematically inspired by a chapter of Sun Tzu's classic, The Art of War.
From the pocket showdown of iPhone vs Blackberry to the epic stand-off of Beats vs Monster, The Art
From the pocket showdown of iPhone vs Blackberry to the epic stand-off of Beats vs Monster, The Art
Technical Details
| author: | Девід Браун |
| pages: | 368 |
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