Profiting by Design: A Jewelry Maker's Guide to Business Success

If you're a jewelry designer, running your own business can be one of the most challenging, exhilarating, nerve-wracking, and ultimately rewarding things you'll ever do. In this book, Marlene Richey offers a basic, easy-to-understand guide to becoming just such a "nano entrepreneur," covering everything from identifying a target market and setting up shop to pricing, marketing, and selling your individual designs--all while having fun along the way. She also provides real-life lessons from such esteemed jewelry designers as Barbara Heinrich, Michael Bondanza, Chris Correia, and Michael Good, among others. Profiting by Design will show you how to succeed at starting a business that you can proudly call your own.