PR Today: The Authoritative Guide to Public Relations

PR Today: The Authoritative Guide to Public Relations
Bloomsbury
sku: 20042368
2,728.00 грн.
Shipping from: Ukraine
   Description
A comprehensive textbook from an established and high profile author team, which offers full coverage of PR theory and strategies, whilst also giving practical guidance for anyone in a PR role. New edition includes extended coverage of digital marketing, a stronger theoretical grounding and updated international case studies throughout.
   Technical Details
author: Саймон Голдсворті
pages: 320
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