Brand Strategy Guidelines Template

MAINTAIN BRAND CONSISTENCY WHEN WORKING WITH A TEAM You worked hard to build and establish brand with clear messaging and consistent brand visuals. Make the strength of your brand a priority even when you outsource or collaborate by keeping a Brand Guidelines document on hand for reference. Everything you and your team need to know about your brand in one streamlined document. Start with brand messaging, showcase your logo and all possible variations including what not to do , and cover the essentials like typography, photography and your color palette. Plus, you can do it all with Canva's foolproof and free! drag-and-drop platform that will take you no-time to navigate. --- Get 70% OFF the ENTIRE COLLECTION of templates from Basil and Bark: --- WHAT'S INCLUDED 16 pages for you to customize for your unique brand, including... - front back cover pages - introduction - ideal client avatar - brand voice/messaging - mission vision - mood board - logo placement vertical square versions - logo variations vertical square versions - logo use cases vertical square versions - color palette - typography/fonts - brand visuals/photography BONUS: Project tracker --- WHAT YOU NEED Access to one of the following design platforms: Canva: Using Canva's FREE, foolproof drag-and-drop platform, you can modify this template to suit your unique brand in minutes, without installing any software. Adobe: You will need a very basic understanding of Adobe InDesign in order to customize the template in Adobe format. Affinity Designer: You will need a very basic understanding of Affinity Designer in order to customize the template in Affinity format. --- HOW IT WORKS 1. Access the Templates: Get instant access to a digital file containing your customizable templates, plus additional design formats and commercial-free fonts. 2. Customize: Switch the fonts and colours, drag and drop photos into placeholder frames, and add your own content to fully customize the templates. 3. Export Re-Use: Export your on-brand, professionally-designed biz resource and re-use the templates to batch graphics or build even more creative assets. --- WHY INVEST IN TEMPLATES? - Avoid struggling with design and tech Canva has you covered! - Make a dent in your to do list and get projects done in minutes - Re-allocate the time you save to revenue-generating tasks --- THE BASIL & BARK GUARANTEE - Each design is professionally crafted and guaranteed to be pixel perfect, easy to edit and super simple to navigate no experience necessary. - The entire collection of templates was created intentionally to work together visually and strategically, with effective online business strategies in mind. - Whenever a template is updated and/or new designs are added, you get the latest files sent to you instantly, for free. --- WHAT OUR CUSTOMERS ARE SAYING "These templates have saved me HOURS and DAYS of headache by being able to generate beautiful graphics, lead magnets, and eye catching posts for all of my marketing channels." Alyssa, Marketing Strategist "Basil & Bark is the secret ingredient to any online business. Even as a designer I struggled to find time to create all of the documents I need to run my business - until now!" Em, Website Designer "Using these lead magnet templates, I created the BEST, most strategic opt-in content I've ever written for my audience. I've gained my readers' trust and have booked several clients as a result!" Kristen, Sales Copywriter "With this template, I was able to create a lead magnet I loved that was on brand and I did it in 1/4 of the time. This investment is one of the best I made for my business!" Hannah, Virtual Assistant --- PSSST... NEED A LEAD MAGNET? Check out The Ultimate Lead Magnet Builder, designed to build a custom lead magnet for any niche in minutes! Includes 60 unique page designs, plus FREE future updates to the bundle: The Ultimate Lead Magnet Builder: --- The sale of these templates is not affiliated with Canva, Adobe or Affinity in any official way.