Be a Model Communicator: And Sell Your Models to Anyone

Modeling and simulation are increasingly being used in science, business, and engineering to understand and explain complex systems, make predictions, and improve decision-making. Modeling today is not just about developing models. Modelers must be able to efficiently and effectively communicate their results to both laypeople and other scientists for their results to be useful and have impact. Unfortunately, scientists are taught to be boring and academic, all in the name of scientific rigor and professionalism. But it doesn’t have to be that way. In this engaging and dynamic book, Dr. Bonate shows step-by-step from planning to delivery how to improve your oral presentations and become a better model communicator. Numerous examples and humorous anecdotes are used to explain concepts and material. Anyone who engages in modeling and simulation will benefit from reading this book.