Кросс-культурный калькулятор. Как вычислять ценности и потребности клиентов по всему миру
Description
Знаете ли вы, что представители разных культур по-разному воспринимают информацию? Секрет эффективного взаимодействия с ними – в этой книге-тренажере. Она расскажет о семи критериях деловой коммуникации, которые могут привести вас к успеху или провалу с разными целевыми аудиториями. Вы увидите причины прошлых неудач, научитесь прогнозировать поведение других и результат. Более полусотни заданий, тесты, чек-листы, а также виртуальное продолжение книги помогут вам внедрить знания в жизнь.
Technical Details
| age: | 18 |
| author: | Ирина Плотникова |
| genres_list: | 6466 |
| ISBN: | 9785005670182 |
| lang: | ru |
| litres_isbn: | 978-5-04-451693-9 |
| publisher: | Издательские решения |
| Type: | book |
| Форматы: | FB2.ZIP,FB3,EPUB,IOS.EPUB,TXT.ZIP,RTF.ZIP,A4.PDF,A6.PDF,MOBI.PRC,TXT |
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