Avocado Soft Cleanse Shampoo

Say hello to smooth hair! Frizz is the result of cuticles on the hair strands being open, allowing for moisture to flow freely in and out of the hair. And most frizz is the result of dry or damaged hair. Your shampoo has a big role to play if you want frizz-free hair. Here is a sulphate-free, silicone-free, gentle shampoo with avocado, shea and aloe. Gently cleanses hair without over-drying. Use with a conditioner or hair mask for best results. Reasons to ♥ Frizz-Free Hair Deep conditioning Reduces hair breakage Prevents split ends Real hair. Honest solutions. Plum haircare is 7-FREE always! NO Sulphates - so the cleansing is gentle NO Silicones - to allow hair to breathe & shine at its natural best NO Alcohol - so there is no drying NO Parabens - we all know why! Carcinogens are a no-no!' NO Phthalates - potential reproductive toxins NO Zinc - prolonged use of ZPT can irritate the scalp NO Propylene Glycol - can be harsh to the skin over the long term